Why is Nike By You not working? Formally NikeID, Nike's customization service, has some issues. When it comes to choosing colors, words, logos and images, Nike By You has limited options. That's where B Street Shoes comes in.
Team B Street partnered with Selina Gomez and the Rare Beauty Impact Fund to raise money for mental health awareness. The team custom painted more than 350 denim jackets donated by Abercrombie.